Advertiser Settings & Configuration

In Spike an advertiser is an entity who have some sort of ads which they want to be served on some platform.

They can define their campaigns and ads on any existing publisher placement. After an agreement between both parties the campaign starts running and Ads starts to be served.

An Advertiser account is initially setup by Spike admin with a single primary user, that user can later configure more users for their advertiser.

Spike offers plenty of configurable options for advertiser setup.

Configuration

• Advertiser Name is to identify advertiser itself where as email address and password is for the primary user account associated with this advertiser.
• By default all spikecom integrated Publishers are assigned to all advertisers , so they can create new campaigns for placements on these publisher platofrms.
• Brand selection is also given below to allow configuring which brands this advertiser deals in which are associated with the selected publishers. Only selected brands here will be allowed for selection in campaign ad creation for top listing type placement object.
• Advertisers once configured can be found in advertiser list, an advertiser can searched by advertiser name or status.
• Advertiser View gives an option to view basic settings on that advertiser as well as a performace chart showing statistics of that advertiser.