SpikeCom Knowledge Base

Everything you need to know about SpikeCom

Document Release Notes

Created : Feb, 04, 2016 | Last Updated: April, 15, 2016

Introduction

SpikeCom is an Ad serving agency capable to serve various kinds of ads on various different platforms.

If you are an Advertiser, you will have an option to choose from list of on-boarded publishers , create your own campaign the way you want in few easy steps, run and monitor the performance of each ads in your campaign.

If you are a publisher, you will have option to configure your different platform placements , list and manage your products and list and manage your brands, specify your target audience, integrate with Spike via JS/Iframe/Json, serve ads on your platform and contineously monitor them.

Policies:

  • Spike will be responsible to serve ads only when spike placement tags are used properly and when the designated campaign ads are alligned.
  • Incase of response in json is chosen as the integration type, Spike is responsible to send the ad in json where as publisher will be responsible to serve ad , refresh it , mark impression and mark click using our callback urls in response.
  • Advertiser is responsible to manage media and create and publish campaigns
  • Spike is responsible to be a mediator between advertiser and publisher and after aligning both parties campaign will be started.
  • Publisher is responsible to manage products , brands , placements and accept/reject any campaign.

Spike gives you the freedom to express your ad placements the way you want. Be it a main banner, a strip banner, a product chain, a feature list, a keyword search , a popup , a push notification, a content card or any other type of ad. The configuration options are all based on type of placement from start till end.

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